OneTable Brand Anthem: Gil Shares How Shabbat Helped Him Make Friends In A New City
ONETABLE – BRAND ANTHEM
If you’re young and new to a city nothing can feel more like home than Shabbat dinner on a Friday night. One Table makes it easy for hosts to welcome people to a Shabbat dinner at home, for guests to savor a Friday meal and for all to slow down, join together and share stories.
When OneTable needed content to position their brand, they came to Refilmery to conceptualize videos that showed how inviting and easy hosting Shabbat can be. By highlighting personal narratives we were able to share stories of a typical Friday night using OneTable.
These videos were reformatted into bite-sized clips to share across social media, and were incorporated into a guest blogging campaign. The featured participants wrote about their experiences with the OneTable platform alongside the launch of their specific video.
The above brand video tells the story of Gil, a student who moved to a new city for college looking to expand his social circle. Through OneTable he says he was able to find a community during Friday night Shabbat.
Subscribe now for more Refilmery videos: vimeo.com/refilmery
Refilmery is a New York video agency dedicated to telling your story with honesty, style and human connection. Our team of professionals know how bridge the gap between your business goals and creative messaging, while keeping the focus on what matters: your audience.
For all video inquiries contact: HQ@Refilmery.com